Organizational Communication in Relation to the Organizational Commitment among Local Government Employees, Panglao, Bohol

Abstract

This study intended to find out the relationship between the level of communication effectiveness and the three dimensions of organizational commitment among the employees of the Local Government of Panglao, Province of Bohol. The research engagement utilized the quantitative method, using a descriptive-normative survey in gathering the data. The inclusion criteria in this particular study were the randomly selected 17respondents of the 30 top management and the 161 of the 370 rank-and-file and job order employees of the Local Government Unit (LGU) of Panglao at 95% confidence level and 5% degree of error. It underwent an ethics review to ensure that the “do-no-harm” was observed in the study’s entire conduct. The result shows that respondents often used the unmediated or interpersonal method in communicating with the higher-ups. The unmediated method of face-to-face is moderately effective. In lateral communication, the unmediated face-to-face and mediated methods of SMS/text messaging are very effective. Furthermore, respondents in all groups have moderate affective, continuance, and normative commitment levels. A significant correlation is found between the level of communication effectiveness on both affective and continuance organizational commitment. However, an inverse correlation between the level of communication effectiveness and normative organizational commitment was found. Although proven repeatedly in research, communication effectiveness and organizational commitment are directly correlated but not always directly correlated. In the context of the study, that term limit affects such. Of the three dimensions of organizational commitment, only the affective and continuance commitment reveals a significant direct correlation with communication effectiveness.